When Bigger is ALWAYS Better

Nothing grabs attention more than a sign that’s larger than life. Large format prints are exactly that. They’re colorful, attention-getting, and they can be seen from far away. Decades ago, painters would be hired to painstakingly recreate movie posters into […]

book reader

Print trumps audio and video for learning

Naomi S. Baron is a Professor of Linguistics at the American University in Washington. She has written numerous books about learning and reading, her latest is called How We Read Now. In it she examines the differences between reading from […]

Do students lose depth in digital reading?

Naomi S. Baron, American University Do students learn as much when they read digitally as they do in print? For both parents and teachers, knowing whether computer-based media are improving or compromising education is a question of concern. With the […]

Read books and sleep better

The mattress review site Sleep Junkie recently published a survey about bedtime reading habits and sleeping patterns. They surveyed over 2,000 people in the US and analysed answers from 1,000 respondents who either read frequently before falling asleep or not. […]

Do you see what I see?

Colour is a subjective perception that varies between light conditions, context and most of all: people. Colour is all around us, it affects our feelings, signals danger and highlights important things. Often a rough description is sufficient: Water is blue, […]

Print on Demand

SOS in times of Covid-19

We are operating. Our production, warehouse and distribution in Alexandria are open. Shifts in our factory and warehouse are separated and follow strict hygiene recommendations. Our office-based employees from administration, IT, sales and customer service are working from home when […]

Green Square Library in Sydney

The renaissance of public libraries

The award winning Green Square underground library is one shining example of a new generation of libraries, built as community centres and multi-functional spaces for study, work and leisure. In the past libraries were quiet places, ruled by nerdy librarians, […]

Setting the Scene for Retailtainment

If you need to set a scene, a printed backdrop can change your space quickly and effectively. This can be instore, in a window or even outdoors. (Recently Zoom backgrounds are quite popular) Below an example with a car in […]

Direct Mail Stands Out

In some marketing departments, Printed Direct Mail hasn’t got the best reputation: it is old school mass production, environmentally unsound, too hard to measure results, in short: junk mail. But that’s not necessarily a realistic perception. Many studies show how the impact of […]